Portland Collections Gallery

Gianni Botsford, Metaphor

Metaphor collaborated with Gianni Botsford on his competition entry for this private collection, a museum of decorative arts set in a former walled garden at Welbeck Abbey. This was one of our most creative partnerships.

Display design and architecture merge seamlessly, so much so that it is not possible to tell where one begins and the other ends. Exhibition design brings a ‘filmic’ quality to the visitor journey, so that it becomes an ever-changing sequence of ‘framed’ and controlled views centred around beautiful artefacts.